Problem

Our client wanted to automate the process of compliance verification of products and marketing material placement to the officially published store planogram. The existing manual process of compliance verification was expensive and was not yielding desired results.

Solution

Exponential AI used it enterprise AI platform Enso to create deep learning and machine learning models (computer vision) that could identify objects from images of different stores. Once the objects were identified, they were compared to the planogram requirement and specifications.

The compliance checks revolved around both the store positions and angle placement of various products, and the placement of appropriate marketing material throughout the store. After checking images for the above, the models classified each store as either compliant or non-compliant and notified Compliance Managers accordingly.

Result

– Store compliance improved by 80%, resulting in an increase in benchmark revenue
– Costs associated with manual store compliance were reduced by 60%